Event Marketing
GRAPHIC DESIGN / ILLUSTRATION
Although today’s marketing climate is primarily digital, there is still a need and space (both literal and figurative) for traditional print design. I have designed various posters and associated marketing collateral (t shirts, etc) for a wide variety of events and clients, and enjoy employing my skills to create tangible products. I strive to create memorable designs that translate well from the digital to physical space, and vice versa. From concerts to corporate events, a clear, concise, and creative marketing design is crucial to create a lasting, memorable impact.
Event branding
When it comes to event marketing design, especially with print collateral, a strong and clear brand is imperative to establish legitimacy as well as facilitate attendance. Event designs must be unique enough to catch a potential event goers eye, but also be easily translatable across a wide variety of collateral (posters, t shirts, fliers, email campaign, etc.). The event ideally has its own unique brand identity, while not losing sight of the event sponsor’s brand identity.
